“JUST DO IT”
Probably the best known Tagline of them all.
Who doesn’t know this is Nike’s Tagline.
A few more …
Diamonds Are Forever (De Beers)
We Try Harder (Avis)
Ultimate Driving Machine (BMW)
Beans Means Heinz (Heinz)
Now don’t expect your Tagline to jump into this group but it’s important you have a saying that’s short, sharp and memorable if you’re going to be different and STAND OUT.
And you need to STAND OUT if you want to GET FOUND because nothing happens until you GET FOUND.
But in Traveljunkies your Tagline is more than just your memorable saying.
The words in your Tagline are your keywords.
Yes, every word in your advert is your keyword, whether it’s your free one-line advert or your full Premium Advert.
And this means you can get found even when visitors, your potential customers, aren’t even looking for you.
Choose your Tagline carefully. Say who you are and what you do (in 60 chars).
So, if you own or manage a small business in the Adventure, Travel or Hospitality sectors and you don’t have a Free Advert in Traveljunkies you’re missing out.
You can get yours here. It’s free and takes just 5 minutes.
And remember to include your Tagline.
Cliff Chapman
Traveljunkies